Advertise on CTV
As an advertising partner, we go to great lengths to achieve your communication and marketing objectives. With our FAST channels and digital platforms, we always seek the most optimal media formula for each brand and story. Collaboration is the beginning. We make FAST easy for you.
And discover our FAST Channels for your brands.
On specific niche channels, carefully curated on brand safety.
Brands Deserve Better CTV Inventory
Experience the customization that brands adore, powered by cutting-edge FAST Channels to refine your campaign objectives, while achieving an unprecedented reduction in previously thought to be impossible wasted expenditure.
Free Ad-Supported Streaming TV:
Quality, transparant and brand safe.
The FAST landscape
In 2021, total FAST viewership hours grew by 103%, while the average session duration increased by 8%.
Viewers are watching more and engaging longer, especially with top-performing genres like news, movies, entertainment, crime and sports.
Amagi, 2022
70% connected TVs
In western Europe over 70% of households have some form of connected TV nowadays and projected to grow year-on-year.
€760 Million
Predicted European Revenue From FAST Channels by 2025.
Advertising
25 – 35 are on FAST, the new linear TV
..and it is hotter than ever.
FAST TV has gained significant popularity among the 25-35 age group, a demographic we initially believed had shifted away from traditional linear TV.
Surprisingly, they are very interested in watching TV, but they prefer a more cost-effective and modern approach.
Our FAST TV services can be accessed through major devices and platforms, ensuring accessibility amongst your target demographic.
We make FAST easy for you.
FAST (Free Ad-Supported Streaming TV) features linear channels with ad breaks strategically programmed. Through dynamic insertion, ads are personalized based on viewers’ habits and preferences, ensuring greater relevance.
Connected TV (CTV) encompasses Internet-enabled devices that enable viewers to stream videos, music, and browse the web, creating a seamless multimedia experience.
CTV is a game-changer in the media landscape, with its exponential growth and audience shift from traditional TV. Its targeted advertising capabilities, flexibility, and interactivity have captured advertisers’ attention. FAST is premium niche content that reaches new younger audiences, previous not on TV (25 – 35).
FAST channels provide a variety of content channels that stream continuously in a linear fashion. These channels cover diverse genres and offer real-time viewing, much like traditional TV. The difference is that FAST channels are internet-based, have a new younger audience and offer free content supported by ads.